Rooted Locally, Connected Globally

Since 2007, Bob Hoban has been at the forefront of global cannabis legalization, commercialization, and market development — advising governments, enterprises, and investors as they navigate one of the most complex regulated industries in the world.

In 2008, Bob founded Hoban Law Group, which grew into the world's leading full-service commercial cannabis law firm. For more than a decade, the firm helped define the legal and operational playbook for the industry, advising on corporate structuring, intellectual property, banking and finance, international policy, regulatory compliance, and complex litigation. During this period, Bob also served as interim CEO, board chairman, fractional executive, and strategic advisor to numerous cannabis businesses, gaining hands-on operational experience that extended well beyond traditional legal counsel.

Bob has worked with more than 30 governments across six continents to develop cannabis and industrial hemp laws, policies, and regulatory frameworks. His international advisory work spans the United States, Uruguay, Jamaica, Morocco, Costa Rica, Ecuador, Colombia, Chile, Bahrain, India, China, and beyond. In the United States, his policy foundation was built in Colorado, where modern cannabis regulation was first pioneered and refined.

This rare combination of deep regulatory expertise and real-world executive leadership has made Bob one of the most trusted and sought-after advisors in the global cannabis industry. Since 2024, he has served as one of the world's preeminent cannabis business executives, advisors, and consultants — working with governments, institutional investors, Fortune 500 companies, and emerging market leaders worldwide.

For almost two decades, Bob has consistently been recognized as one of the most influential people in the global cannabis industry by a variety of organizations and publications, including the Forbes Magazine inaugural (2022) "42.0" most influential people in the cannabis industry. As an attorney, he has been named a SuperLawyer, and has held a Martindale-Hubbell AV Preeminent® Peer Review Rating since 2013, reflecting the highest standards of ethics and professional excellence.

Bob is a frequent keynote speaker at major cannabis and investment conferences worldwide and a trusted media expert on cannabis law, policy, and global markets. He has given hundreds of interviews to leading outlets including The New York Times, Los Angeles Times, Chicago Tribune, CNN, Bloomberg, Rolling Stone, VICE, MSNBC, and more.

In 2020, Bob became a Forbes contributor, covering the legal, policy, and business forces shaping the future of the global cannabis industry. Today, Bob advises organizations at the intersection of policy, capital, and execution — helping them enter, scale, and lead in regulated cannabis markets worldwide.